What Will You Do In This Role?
- Support Marketing Manager in delivering the growth agenda on the assigned brand through identification of new products, line extensions, product development opportunities, or packaging improvement
- Conduct period brand business analysis to capture growth and share opportunities
- Working with cross functional teams to gain meaningful insights into business drivers
- Lead and support brand execution plans with our internal and external business partners
- Assist in development of business reviews and strategic plans
- Gather and analyze brand and category specific data to understand consumer trends and develop business building recommendations
- Support Manager/Director in Creative Development and Media Planning
What Are We Looking For?
- Must be graduating with a University Degree in Business/Commerce or Marketingby August 2014
- Excellent quantitative and analytical problem solving skills
- Superior interpersonal and communications skills
- Outstanding organizational skills, with the ability to manage multiple projects and meet deadlines
- Basic understanding of brand positioning, copy strategy, and basic media concepts and terminology
- Thorough understanding of business strategy as it relates to assigned business initiatives
PepsiCo
Ref: 33289BR